Coaching

Leadership coaching. Grounded in real finance experience.

One-to-one coaching for finance leaders stepping up, executive and strategic leaders navigating complexity, and those leading their teams through transformation. Practical, direct, and built around where you actually are.

01 · Who this is for

Four coaching tracks. One common thread.

Whether you are stepping into a new level of leadership, navigating a strategic inflection point, or trying to get more from your team, this coaching meets you where you are — not where a generic programme expects you to be.

For Financial Controllers

Stepping up to Finance Director or CFO.

You are technically strong. You know your numbers. But the FD or CFO role asks something different of you — board presence, commercial influence, strategic positioning, and the ability to lead a team rather than just manage a function.

This coaching helps you make that shift deliberately rather than by trial and error. We work on the specific capabilities that separate a strong FC from an outstanding finance leader: how you think, how you communicate upwards, how you build credibility with boards and investors, and how you develop the commercial instinct the role demands.

  • Building board presence and executive confidence
  • Moving from operational to strategic thinking
  • Stakeholder management and influencing skills
  • Commercial awareness and business partnering
  • Managing and developing your finance team
  • Positioning yourself for the next role
For Newly Appointed CFOs

Getting the first 90 days right.

The first months in a new CFO role are the most consequential. The impressions you form and the credibility you build in that window shape the relationship with the CEO, the board, and the business for everything that follows.

This coaching gives you a structured, experienced sounding board for that critical period. Someone who has been in the room, understands what is expected of you, and can help you navigate the complexity of a new organisation — without the political constraints of an internal colleague.

  • Structuring your first 30-60-90 day plan
  • Building the right relationships from day one
  • Diagnosing the finance function quickly and accurately
  • Managing upwards — CEO, chair, investors
  • Establishing credibility with the board
  • Identifying the priorities that matter most, fast
For Executive and Strategic Leaders

Leading at the top of complex organisations.

Senior leadership at the executive and strategic level brings a different kind of pressure. The problems are less defined, the stakeholders are more complex, and the expectation is that you already have the answers. Most of the time, what you actually need is a clear-headed conversation with someone who has no agenda.

This coaching works best for leaders navigating ambiguity — a strategic pivot, a governance challenge, a shift in investor expectations, or the pressure of leading an organisation through a period of sustained change. We work on clarity of thinking, quality of decision-making, and the ability to lead with conviction when the path is not obvious.

  • Strategic clarity and decision-making under pressure
  • Board and investor relationship management
  • Leading through uncertainty and ambiguity
  • Executive presence and influence at the top
  • Navigating organisational politics and competing agendas
  • Sustaining performance as a senior leader
For Leaders Driving Team Transformation

Getting the most from your team through change.

Transforming a finance function — or any team — is one of the most demanding leadership challenges there is. You are trying to raise capability, change behaviours, and maintain performance at the same time. Most leaders underestimate how much of that work is personal leadership rather than process or structure.

This coaching supports leaders who are in the middle of that work: restructuring a team, raising the bar on performance, onboarding new talent alongside existing people, or shifting a team's culture from reactive to strategic. We focus on how you show up as a leader through that process — not just what you do.

  • Leading a finance or executive team through transformation
  • Building a high-performance team culture
  • Managing capability gaps and difficult conversations
  • Communicating change with clarity and credibility
  • Balancing delivery and development simultaneously
  • Sustaining your own energy and perspective through change
02 · How it works

Structured support. No generic frameworks.

Each coaching relationship is built around where you actually are — your role, your organisation, and the specific challenges you are navigating. There is no off-the-shelf programme here.

01

Discovery conversation

A relaxed conversation to understand where you are, what you want to achieve, and whether this coaching is the right fit. No commitment required from either side.

02

Tailored programme

A clear plan for our sessions — focused on your specific goals, your organisation's dynamics, and the leadership challenges you are facing right now.

03

Regular sessions

One-to-one sessions, typically monthly or fortnightly. Practical, direct, and always grounded in real situations — not theory.

04

Ongoing support

Access between sessions for the moments that cannot wait. When a difficult conversation is coming up or a decision needs a clear head to sense-check it.

03 · The coach

Coaching from someone who has done the role.

There is a difference between coaching from theory and coaching from experience. This coaching comes from having sat in the CFO seat across multiple sectors and business environments — and worked through the difficult moments that come with it.

Emma Jaggers CGMA FCMA is a Fractional CFO, Finance Director and Board Advisor with over 20 years of senior finance experience across SaaS, manufacturing, NGO, education and venture-backed businesses.

She has navigated PE-backed environments, led finance functions through transformation, advised at board level, and helped businesses scale from Series A to exit. That breadth of experience is what she brings to every coaching relationship — not a coaching model, but genuine senior finance leadership, applied to where you are right now.

Emma also runs EC Solution, a fractional CFO practice, and has authored three finance leadership playbooks for CFOs, PE-backed finance leaders, and fractional practitioners.

Credentials
  • ✓ CGMA FCMA qualified
  • ✓ 20+ years senior finance leadership
  • ✓ CFO, FD, Board Advisor, NED
  • ✓ SaaS · PE-backed · Manufacturing · NGO
  • ✓ Author of three CFO playbooks
04 · Start the conversation

A conversation costs nothing.

Whether you are stepping into a new level of leadership, navigating a period of strategic change, or trying to lead your team through transformation — let us have an honest conversation about whether this coaching is right for you.

Book a discovery call →

Free 30-minute conversation  ·  No pitch, no commitment